Glasgow pop duo HYYTS confront the stigma associated with mental health on powerful new single SOS – and you can listen to it here.
Right from the get-go, SOS plunges into its vital message, leading to an expansive bridge and unfurling a nostalgia-inducing climatic chorus with sonic flourishes of 80s synth-pop entwined with modern buoyancy.
Discussing the track, Sam says: “It was written about a period of time we’d both simultaneously spent in quite a bad place.”
Adam adds: “It’s about being there for someone forever, whether it’s a friend, family member, partner or whoever.
“The idea that people, especially British people and especially men, try not to cry or show weakness which is f***ing lame so we tried to get across the feeling that showing vulnerability is a beautiful thing.”
The single follows on from recent single Lonely People, released last month to their biggest reception yet and hailed as a “massive pop banger” with continued support the likes of Jack Saunders at Radio 1 and The Line Of Best Fit.
Lonely People sparked the launch of HYYTS’ social wall #NotLonelyPeople – an uplifting digital space launched on World Mental Health Day for fans to spread messages of positivity in a year where prioritising your mental health has never been more important.
Check out SOS below.